Today, Twitter is slowly declining, and Facebook ads continue to be the best and most affordable growth channel for any marketing vehicle, including new blogs. Personally, I love having more posts on paid socials that help generate traffic. Unfortunately, Facebook continues to tweak the EdgeRank algorithm, so boosting has diminishing returns over time. EdgeRank Even after they tweaked their algorithm, evergreen posts that would have gone viral still work. But quick and easy wins, temporary posts, don't always succeed. This is fine. Writing tons of blog posts doesn't mean they're all hits.
I also think Gmail whatsapp database ads might be a good bet for many small business owners and entrepreneurs. Let's say I'm Coca-Cola and I want to target people who open their emails from Pepsi.com or RedBull.com. You can do that using Gmail ads, so you have a variety of targeting options. MORE: The Complete Guide to Gmail Ads (How I Got $.10 CPCs and Leads from $7) WARNING: Gmail actually requires two clicks. Have the user open the email with one click and click again with the page in question. That being said, the cost-per-click is very low and can be more than affordable. Whatever you do , I recommend listening to DigitalMarketer's podcast boosting your
Facebook posts with DennisYu. It definitely made me want to go back to the drawing board and test it out. Getting more posts is great, but you can also visit the Facebook Power Editor to start driving page clicks and optimizing conversions. Facebook gives you lots of options. This post is based on MarketingSchool, a daily 10-minute podcast where Neil Patel and Eric Siu share real-world marketing strategies and tactics from their respective experiences to help you succeed in any marketing ability. Listen to the podcast version of this post below.